eTranzact Takes Digital Payments to the Streets!
Credo Expands to Port Harcourt, Targets Informal Sector
Boosting Cashless Nigeria One Market at a Time!
News Breakdown:
1. eTranzact Expands Digital Reach
In a bold move to accelerate digital payment adoption across Nigeria’s informal economy, eTranzact, through its product Credo, has launched an impactful market activation campaign in Port Harcourt, Southern Nigeria.
2. Targeting the Informal Sector
The focus of this drive is to educate, onboard, and empower traders, artisans, and micro-business owners who operate primarily in cash, helping them embrace digital payment tools for faster, safer transactions.
3. Why It Matters
• Informal businesses make up a significant portion of Nigeria’s economy.
• Many are underbanked or digitally excluded, limiting their growth potential.
• eTranzact’s initiative aims to bridge that gap, encouraging financial inclusion through tailored tech solutions.
4. Port Harcourt Gets the Spotlight
The campaign is actively engaging key commercial hubs within Port Harcourt, showcasing Credo’s benefits, including:
• Instant payment capabilities
• Low-cost transaction solutions
• User-friendly digital tools for non-tech-savvy users
5. Broader Vision
eTranzact’s expansion signals a larger ambition: to digitize Nigeria’s grassroots economy and support the CBN’s push for a cashless society by making digital finance accessible to all Nigerians — no matter their background or location.
6. Community-Centered Strategy
By taking the product directly to the streets, Credo by eTranzact is not just offering technology, but building trust, demonstrating ease of use, and showing real-life value to potential users.e-
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